Tata Motors, the leader in India’s electric vehicle market, has officially unveiled its much-anticipated Tata Curvv SUV in both EV (Electric Vehicle) and ICE (Internal Combustion Engine) variants. The EV version will launch first, followed by the ICE model, continuing Tata’s multi-powertrain strategy.
Launch Date: Mark Your Calendar for August 7
Tata Motors has confirmed that the Curvv SUV will be launched on August 7. Customers can now register their interest, although official bookings and prices are yet to be announced.
Tata Curvv: Powertrain Options
The Tata Curvv will be available in:
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Electric Variant: Promises best-in-class range.
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Petrol and Diesel Variants: For those who prefer conventional fuel options.
This variety reflects Tata’s commitment to offering flexibility and choice to Indian consumers.
Design and Exterior: Bold SUV Coupé Styling
The SUV coupé body style gives the Curvv a bold, aerodynamic look:
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Sharp sloping roofline for reduced wind resistance.
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Large wheels, high ground clearance, and rugged cladding for a strong road presence.
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Two new signature colors:
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Virtual Sunrise for the Curvv.ev
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Gold Essence for the ICE variant
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Interiors and Features: Premium Meets Practical
The Curvv combines modern minimalism with functional SUV utility:
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Spacious cabin with a sleek, uncluttered layout
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Panoramic sunroof that enhances natural lighting and space
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Large infotainment displays and connected car tech
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Reconfigured boot space for better storage
Premium materials, smart color themes, and high-quality finishes elevate the interior experience to a higher segment.
Smart and Safe: Technology-Packed Cabin
Tata Motors has focused heavily on technology and safety:
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Advanced infotainment system
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Connected car features
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Multiple active and passive safety systems
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Built to meet the strictest safety standards
These features make the Curvv one of the most tech-forward SUVs in its class.
Tata Motors’ EV Dominance Continues
Tata Motors currently commands over 60% of India’s EV market and has big plans to expand further:
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FY23 electric car sales: 64,217 units, up 66% from the previous year.
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The Curvv EV is expected to further boost Tata’s EV leadership.
A Stylish, Smart SUV for the Modern Indian Family
With the Curvv, Tata Motors aims to cater to modern Indian families seeking a balance of style, utility, and sustainability. The combination of bold SUV styling, spacious interiors, cutting-edge features, and a choice of powertrains makes the Curvv a highly anticipated launch in 2024.